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Universities compete for students, research and staff at home and internationally, so a clear and effective marketing strategy is essential.
Good marketing ensures that each university’s offer is aligned with areas where there is strong potential demand. Good promotion is inspirational and informative and accompanies more traditional media and approaches with newer forms of networking. It helps institutions compete and ensures that students, staff and research sponsors begin their relationship with their university well-informed and with the right expectations.
Being Higher Education specialists, Uniac provides the tools for creating demand-led creative marketing approaches. For help in this field, please contact us.